Baselworld 2012: Longines

Mar 19, 2012,14:28 PM
 

This year was my first visit at the Longines booth and I couldn't choose a better moment to do it! Longines is celebrating its 180th anniversary with a wide range of commemorative models. Actually, two collections were presented at Baselworld:

- The 180th Anniversary collection
- The Saint-Imier collection.

Taking advantage to its long and rich history for the aesthetical approach of its new models, Longines clearly chose the neo-retro strategy to create its 2012 watches. In terms of horological contents, it is obviously not the great come-back of Longines as a prestigious Manufacture but well, the increasing share of the presence of exclusive calibers like the L788 (monopusher) or the L688.2 is a good move.

Let's start to browse the watches I was able to see with the 4 models of th 180th Anniversary collection.

I will not put in place a false suspense: the first watch I present you was my fav of the 2012 offer.

This Column-Wheel Monopusher Chronograph 180th Anniversary Limited Edition (I hope they will find a shorter name) is really an exquisite timepiece. Its design finds its roots in the first wrist chronograph created by Longines in 1913. The case is very well made and the moving lugs are a nice detail. You will notice the red 12, faithful to the original watch. Please note that the dial is not an enamel one. The dial is beautiful but sadly the date window spoils its pure design. This watch without a date display would have been a true hit. What a pity.

Caliber used is the exclusive L788 and I understand it is a monopusher evolution of the L688.2.

This watch will be available in PG only in a LE of 180 watches.











Longines kept exploring its past with a LE of 180 pocket watches which use handwind movement L878. Again, they are inspired by the first pocket watches created by Auguste Agassiz. Like with the Monopusher Chronograph, the dial is not an enamel one but a white lacquered one. I like its colour by the way. Sadly, I couldn't open the watch in order to shoot the movement. I regret it because I like the lay-out of the L878.











The two other watches of the 180th Anniversary collection are Ladies' watches. First one, la Grande Classique has a 29mm case and its bezel is set with 180 diamonds. Diamonds are used are hours indexes.

The PG cas one has a 25,5mm case and again, its bezel is set with 180 diamonds. Both watches have MOP dials.





Let's visit the St-Imier collection now. All the watches from this collection share in common a case with sleek lines, a rather big height and quite prominent  lugs. It is maybe too big and too thick to be really elegant but I liked this subtle mix of personality and of refinement.

2012 is the Chronograph year for Longines, at least that's my feeling. A wide range of  the St-Imier Chronograph is available: PG or SS or PG/SS cases, black or white dials, 39 or 41mm diameters. Difficult not to find the most situable one! Movement is the exclusive column-wheel L688.2 caliber which was exclusively developped by ETA for Longines.


















Do you remember the Longines Master Retrograde and its guilloché dial? So here it comes again but this time in the context of the St-Imier and I think it is a good improvement. I never liked the guilloché dial which looked very cheap. This time, things are improved with a smooth dial and nice figures. A true relief for me. Movement is the L707 which was also developped exclusively by ETA for Longines and which was previously used in the Master Retrograde. Case diameter is 44mm. Due to the shape of the case, the watch looks very big on the wrist.













A three-hands watch is also available in the collection in 4 different cases (26,30, 38,5 and 41mm). They all house an automatic movement, there isn't any quartz movement in the St-Imier collection, a good symbol of the new Longines ambition.













I would like to thank a lot the Longines team for the warm welcome.

Fx



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